— Good Beer

Product Launch

— ROLE

Branding

Packaging

Animation

— OTHER DESIGNERS

Javiera Cofré

Lucía Cano

— DATE

February, 2026

Good Beer is a Spanish beer company that wanted to launch their first products to the public. The goal was to make their branding unique and eye catching, since they needed it to resonate with a younger crowd.

In this project, I was tasked with the  visual direction, packaging, and gif animation for their full branding project. Throughout this project, we noticed that Good Beer did not want to focus on the beer itself or who drank it, but rather the everyday ordinary and happy experiences that people had when they sat down to drink a nice beer. Working together with the other designers, we crafted a beautiful project.